Experience Van Gogh And Picasso's Masterpieces In Virtual Reality

Arts & Culture

March 17, 2017 | BY Grace Chee

Awethentic Gallery is celebrating art week by launching VR Art Jam

Virtual reality (VR) is the next big tech revolution—and Awethentic Gallery, a VR-equipped exhibition-cum-education space founded by Sean Lee-Davies, is poised on the edge of the shift. For Hong Kong Art Week, they are hosting a “VR Art Jam” for VIP guests to experience art through 3D simulations.

See also: Art Basel Launches VR Project In Hong Kong 

On March 22, you’ll have the chance to get up close and personal with modern masterpieces like Van Gogh’s “Starry Night”, Picasso’s “The Rescue” and Edvard Munch's “The Scream”—all without setting foot outside of Hong Kong.

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Photo: Courtesy of Awethentic Studio

The gallery and production studio is also fully equipped as a VR production house (they’ve worked with brands like Cartier, Fendi and Chopard on multi-platform content), so visitors can create their very own virtual reality artwork and, of course, share it on social media.

And in case you need some inspiration, exhibiting Italian artist Mauro Bergonzoli will be there in person to create a virtual masterpiece.

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 Photo: Courtesy of Awethentic Studio

Live Presentation by Mauro Bergonzoli will begin at 9.30pm after Art Basel. As spaces are limited, reserve your complimentary VIP Premium VR experience online.

March 22, 6-11.30pm, Awethentic Gallery, G28, Central Building, 1-3A Pedder Street, Central, Hong Kong, +852 2890 4333, awethenticstudio.com/gallery

Read more: Sean Lee-Davies’ "Love is Wild" Returns to Captivate Once More

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