Coach’s Gen Z-Inspired Winter Show: 5 Things We Loved From The Collection
Ski culture was in pole position
For its winter collection—aka resort 2022—Stuart Vevers wanted to mark the world's "re-emergence and a desire for adventure", which translated into an interpretation of retro skiwear with sporty design elements, styled with dresses in plaid and microfloral prints, blouses finished with lace and velvet, and relaxed cocktail dresses. “Our winter collection is inspired by a sense of adventure and our hopes for tomorrow,” said Vevers. “Building on and re-representing ideas from fall, it debuts a more honest approach to seasonality whilst expressing my vision for winter, an ode to the attitude of a new generation in Shanghai.”
Coach's collab culture is still going strong
Collaborations are always a key element of any Coach collection, and the brand's winter collection was no exception. In addition to a continuation of their ultra-popular partnership with Disney, which saw characters like Snow White and Mickey Mouse on sweaters and accessories this season, the house also tapped on beloved beagle Snoopy, who will appear on ready-to-wear pieces as well. Not to mention the brand's collaboration with American clothing manufacturer Schott NYC, best known for their stylish leather and shearling flight jackets and motorcycle jackets.
Upcycling was a major feature
Another element we loved in the Coach winter show? The brand's commitment to sustainability. Vevers has been upcycling for a few seasons now, and it's slowly gaining ground as a viable way forward for the brand to be more environmentally conscious. This season, Vevers used leftover plaid fabric from his fall 2021 collection and turned them into new ideas for winter by adding black lace and embellishments. “I’ve been challenging seasonality. We’re very deliberately building from fall, taking the original mood and references and layering on top of that to the extent that we’re actually re-presenting some of my favourite pieces from fall as part of this collection. We’re also revisiting silhouettes and doing them in new materials,” the creative director told British Vogue.
Related: These Nature-Inspired Solutions Could Be The Key To A More Sustainable Future
Coach TV is back for a second season
After last season's runaway hit video riffing on American TV shows, the brand brought it back for a second time. Titled ‘Coach TV: Live From Shanghai’, the brand brought its Coach family together for its new video. Starring Jennifer Lopez, Jeremy Lin, Yang Zi, Kōki, Ju Xiao Wen, Rickey Thompson, Ke Fan and Ding Nan, the episode pays tribute to more beloved TV shows like the Hot 41 Countdown and features music by the Go-Go’s and a special appearance by rollerskaters Sebeey Chi, Ashley Imani and Keon Saghari.
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Gen Z's unique approach to style influenced the show
Beanies with minidresses? Check. Corduroy jeans? Check. Dresses layered over T-shirts? Check. Gen Z's unmistakable imprint on style has filtered its way onto the runway and it's literally all we can think about. Take notes on how the Coach girl is put together—it could well be how we're all putting our outfits together next season.
Watch the Coach Winter Show 2021 below: