5 sustainable swimwear brands to shop at in Hong Kong

Elevate your swim and beachwear this summer with colourful prints and unique designs created with the environment in mind

Planning a trip to the pool or beach? Or is there a classic Hong Kong junk trip on your calendar? Before you do, why not invest in swimwear essentials from sustainable brands that prioritise environmentally friendly practices?

We’ve rounded up five such brands that are making a positive impact on the planet, whether that is by using recycled fabrics or donating a part of their sales proceeds to ocean protection charities. The best part? The serve up a variety of styles and are all available online and deliver to Hong Kong.

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1. Jade Swim

Above Jade Swim summer 2024 collection (Photo: courtesy of Jade Swim)

California-based brand Jade Swim offers a colourful summer 2024 collection consisting of bikinis and one pieces with colour blocking, ruching and gold hardware details, as well as simpler styles in solid shades. The swimwear is made using Oeko-Tex certified and Azo tested fabrics—which ensures that no hazardous chemicals are used in the dyeing process—as well as some recycled fibres, and for each order placed, the brand plants a tree through the non-profit NGO Eden Reforestation Projects.

2. Vipop

Above Sol 23 swimwear (Photo: courtesy of Vipop)

Above Sol 23 beachwear (Photo: courtesy of Vipop)

Sustainability-focused Hong Kong-based fashion brand Vipop has just launched its latest collection of swimwear titled Sol 23, which is inspired by the colours of Colombia’s Caribbean coast. The brand makes swimsuits out of 100 per cent recycled polyester, while its beachwear and cover-ups are created from threads made out of recycled plastic bottles. Available in eye-catching shades of red, green and hot pink, this collection lets you channel your Caribbean queen.

3. Masarà

Above Masarà swimwear (Photo: courtesy of Masarà)

From the fabric to the tag, Milan-based beachwear brand Masarà takes the environment into account for each element of its swimwear. All swimsuits are made using Econyl, a kind of regenerated nylon, and the tags are made out of Alga Carta paper, which are created from the excess algae in Venice’s waters. The brand’s latest collection comes in pastel shades such as Cherry Blossom Pink and muted shades such as Chocolate Brown that will suit a range of skin tones. Another highlight is the Bandau top that can also be worn as a bandana.

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4. Slo Active

Above Slo Active swimwear (Photo: courtesy of Slo Active)

Slo Active, a size-inclusive swimwear and activewear brand, that stocks sizes up to 5XL, is also heavily focused on eco-friendliness. Its garments are made from plant-based spandex, and the brand donates a portion of all its sales proceeds to Earth to Ocean, a charity that works to protect oceans. The brand’s latest drops include high-neck one-pieces, bandeau bikinis, fuller-coverage bottoms, as well as multi-purpose shorts and leggings that are great for both water and land sports.

5. Bikini Bible

Above Bikini Bible Paradiso collection (Photo: courtesy of Bikini Bible)

Bikini Bible, founded by Lauren Hunt in 2020, create pieces that are made from Econyl and ghost fishing nets. The latest Paradiso collection was inspired by the tropical colour palette and sandy beaches of Jamaica, and offers a variety of bikinis and one pieces in shades of ocean blue and jungle green.

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Topics

Swimwear Swimsuit Beachwear Fashion Summer

Tatler Asia

5 swimwear brands that bridge style and sustainability to shop in Hong Kong

1. Jade Swim

2. Vipop

3. Masarà

4. Slo Active

5. Bikini Bible