Long time fans of Montblanc will be delighted to know that the brand has recently launched a collection featuring its new updated look. The M Gram, which combines heritage and modernity, is perfect for the modern man and woman. Here are a few reasons we're excited to cop pieces from Montblanc's newest release:
Just in time for the new year, crowd-favourite brand Montblanc is introducing a new collection that features a bold new look. The M Gram 4810 collection features a variety of leather goods that include a backpack, duffle bag, a pouch, wallets and belts. And here a few reasons we can't wait to cop them:
1. Updated Classic
Inspired by the Maison's archival lettering and graphics, a new two-colour M pattern is born. With a heritage of nearly 115 years, the new look brings together the best of both Montblanc's history and future-forward outlook.
The bold and pointed shape of the letter with its geometric look captures the Art Deco style of the 1920s, one of the most important periods for the brand. In addition to the development of a very distinctive look, it was during that decade that Montblanc launched into new categories, including its foray into leather goods from 1926 onwards.
“What differentiates our graphic typography from other logo-driven monograms is the idea of not constructing something entirely new but rather converting existing typography through inspiration,’ Montblanc Creative Director Zaim Kamal shares.