SM celebrates all "-isms" with its newest campaign – fashioniSM, with Chinese-Australian influencer Margaret Zhang. In this campaign, Zhang beautifully styles and models SM's pieces in the urban scene
With her unique, sartorial style, Zhang's fashion perfectly represents all facets of her life – from being a director, photographer, stylist, writer, and even as a law school and business school graduate. From having built her online career at the tender age of 16, the now 25-year-old has worked with massive global brands such as Gucci, Dior, Uniqlo, and Louis Vuitton, and established fashion magazines such as Vogue, L’Officiel, and Harper’s Bazaar.
Browse through our gallery to see the stunning Margaret in the FashioniSM campaign:
The limit doesn't exist.
All accesories from SM Accessories; shirt from Smyth; pants from GTW by SM.
