Since the 1980's, high-end jewellery brand, Tiffany & Co., has been celebrating its legacy through the iconic T motif. This year, Reed Krakoff reinvents the classic look into something much more contemporary
Since its nascent birth in 1837, Tiffany & Co. has become an iconic power player in the field of haute joaillerie. Their signature Tiffany blue is just one of the many memorable hallmarks associated with the brand. Another? The classic T motif, which, since the 1980s, has been eminent in their designs.
Read also: October 2020: What's New In Jewellery
This year, the brand continues its legacy with a redesign of its classic motif. Called the Tiffany T1, this new collection is a testament to the creativity of the company's chief artistic officer, Reed Krakoff. Combining clean lines and graphic forms with feminine proportions, the Tiffany T1 elegantly circles around the wearer's wrist, finger, or neck. Though casual in its versatility, the pieces are also suggestive of fine taste, promising its wearers elegance and nonchalant grace.
"At Tiffany, we believe that luxury should be effortless and irreverent," Krakoff said. "Through these pieces, we convey that precious stones aren’t just for special occasions—they can be worn every day as a celebration of yourself.”
